Digital Manager – Bacardí Portfolio (Rums & Premium) | Feb 2024 – Dec 2024
• Managed the end to end digital portfolio for Bacardí Mexico, focusing on creative effectiveness, brand relevance, and premiumization.
• Key Achievement: Winner of an Effie Award for the “Muchos Nombres, un solo Bacardí” campaign, recognizing excellence in marketing effectiveness and creative strategy.
JULIO GORDILLO